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Quantitative and qualitative data and insights.
In relation to websites and apps, UI design considers the look, feel, and interactivity of the product. It’s all about making sure that the user interface of a product is as intuitive as possible, and that means carefully considering each and every visual, interactive element the user might encounter.
Quantitative and qualitative data and insights.
Strategy Session
Quantitative and qualitative data and insights.
Marketing & Creative
Campaign concepts, copy, and creative.
Foundational Insights
Demographics, attitudes, and behaviors.
User Interface & Experience
Website and app flow and functionality.
Innovation & Development
Concepts, packaging, and pricing.
Shopper & Category Research
Customer sales and experience funnel.
Frequently Asked Questions
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1. What types of research do you conduct?
We utilize quantitative qualitative and secondary market research tools and methods to deliver clear and actionable insights against pre-defined client research program objectives.
2. Do you help define which research approach we need?
Yes. Every engagement begins with a strategy session to define program objectives and recommend the relevant methodology and design to deploy.
3. What deliverables will I receive?
Deliverables will vary by research program scope and methodology. Baseline deliverables typically will include an executive summary and key findings, raw data, data analysis, and recommendations.
4. Can you work with limited or existing data?
Yes. We can work with limited and/or existing datasets as a base to support additional research programming.
5. Do you have access to specialty data not available for free online?
Yes. We use reliable data sources and platforms that provide deeper insight than what’s publicly available.