Shwet Rai has a habit of going deep. Whether he’s reverse-engineering why a page lost its rankings or disappearing into a good book, he sticks with something until he fully understands it, and that quality shows in his work as Senior SEO/SEM Strategist at c3digitus.

He holds a B.Tech in Computer Engineering, which gives him a genuine technical edge in an SEO landscape that rewards people who understand how search engines actually work. He also loves to read and write outside of work, which comes through in the clarity and patience he brings to long-form content.